SalesBuilder behavioral profiling & targeting SalesBuilder profiling & targeting
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Connecting with prospects at multiple levels takes a thorough understanding of marketing methodologies, as well as technology robust enough to understand and adapt to customer behaviors no matter what market they’re in. SalesBuilder Inc.’s behavioral profiling and targeting engine (BPT Engine) is just such a technology.

As the power behind many SalesBuilder products, the BPT Engine analyzes what people do online, and combines that with tested methodologies and real-time profiling, to determine what personalized experience will convert a visitor from a lead to a customer.

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How the BPT Engine Helps You

Used in markets that range from real estate to technology to medical services, the BPT Engine can help you increase revenue by:

  • capturing more qualified leads;
  • providing richer customer profiles;
  • improving sales efficiencies;
  • driving higher sales conversions;
  • providing real-time communication with prospects;
  • helping create more adaptive sales and marketing campaigns.

Take a look at the powerful features of the BPT.

 

 
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SalesBuilder is a powerful, flexible online behavioral profiling and targeting engine that optimizes a company's ability to connect
with prospects and customers at multiple levels of understanding: contextual, behavioral, demographic, geographic and more.