Dialogs – At the heart of the
BPT Engine is a flexible dialog technology that allows
you to create engaging, adaptable questionnaires by automatically
generating elements, such as multiple question and answer
types, through an easy to use online interface. In addition,
action triggers and branching give you the ability to
create intricate dialog flows that drill to the very
essence of your prospect’s behavior.
Real-time Analytics – Lead
reports,dialog trend reports, drop-off reports, campaign
reports and more provide valuable insights into the effectiveness
of your marketing and the behavior of your prospects.
Real-time Communications – The
BPT Engine has connections to many of the real-time communication
technologies that you need to instantly communicate with
hot prospects and to drive customer loyalty, such as “Call-Me-Now”,
web chat and instant SMS communications.
Personalization Engine – The
BPT Engine has been designed to not only understand who your
prospects are, but the interests, values and pain points
of each prospect. Companies can then personalize their prospects’ experiences
based on those attributes with a unique Personalization Engine
that is built into the BPT Engine.
Connector Engine – The behavioral
profiling and targeting engine allows you to share information
between applications with a unique Connector Engine that
automatically pushes information to the other applications
in your toolset, such as CRM or email systems. |